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If you answer "DON'T KNOW" to
any of the following four questions, using the service will almost certainly
make or save you money, and considerably increase your web site's visitor traffic
and sales.
- Is your web site well designed?
- Is it built around profitable keywords?
- Has it been effectively optimized for search engines?
- Does your web designer know what he/she is doing?
These are difficult questions to answer, UNLESS you have an expert understanding
of how web sites, search engines and the Internet work.
Your web designer is hardly likely to give you a reliable answer. He or she may
not even know the answers!
Over 80% of web designers world-wide (including South Africa) are technical and
artistic people who are good at creating the 'look' of web pages, but do not
understand how web sites, the Internet and search engines WORK. Many:
- Have little business experience
- Use 'kiss of death' design systems
- Don't know about meta tags or making web sites attractive to search engines
- Don't know the critical importance of keyword selection
- Don't know about designing to get your 'Most Wanted Response'
- Don't know that they don't know!
Tens of millions of web sites world-wide (tens of thousands in South Africa alone)
that do not even start to meet their sales potential. That get dozens or hundreds
of visitors a month, instead of thousands, tens of thousands or even hundreds
of thousands of visitors.
The frequent result? Business people who say "the Internet does not work", when
it is their web sites that are at fault.
Our consulting service can assist you draw up your design
brief and monitor its implementation ensuring that your website is geared up
for success. |
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